About me

Benedict Cullen

I’m an Ecommerce Strategist and Shopify Expert passionate about creating online stores that not only look professional but also drive sales and growth.

With a strong foundation in ecommerce strategy, digital marketing, and conversion-focused design, I bring ideas to life through sleek Shopify layouts, high-converting product pages, and seamless user experiences. My goal is to help brands build trust, engage customers, and scale effectively in the online marketplace.

what I can do for you

As an ecommerce strategist, I create online experiences that blend smart design, marketing, and conversion tactics to help your brand grow and scale with confidence.

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

Discover My Journey in Design

From curious entrepreneur to full-time ecommerce strategist, my path has been shaped by a passion for crafting purposeful, results-driven online experiences—blending strategy, design, and marketing into every Shopify store I create. I focus on building user-centered, high-converting stores that not only look professional but also drive sales, engage customers, and help brands grow with confidence.

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

My Tech Stack

I build with purpose. Shopify for powerful, scalable ecommerce stores. Figma for seamless UI/UX design and prototyping. Klaviyo and Omnisend for automated email marketing. Meta Ads Manager for data-driven campaigns. Each tool supports how I strategize, design, and deliver results.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Design with Strategy and Creativity

My approach combines research, creativity, and execution to solve real business problems, design purposeful solutions, and build digital experiences that connect with your audience and drive measurable results.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization
Portrait of portfolio creator
Portrait of portfolio creator
Portrait of portfolio creator

Hi

Hi

Hi

Let's work together

Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.

New release

Preview

About me

Benedict Cullen

I’m an Ecommerce Strategist and Shopify Expert passionate about creating online stores that not only look professional but also drive sales and growth.

With a strong foundation in ecommerce strategy, digital marketing, and conversion-focused design, I bring ideas to life through sleek Shopify layouts, high-converting product pages, and seamless user experiences. My goal is to help brands build trust, engage customers, and scale effectively in the online marketplace.

what I can do for you

As an ecommerce strategist, I create online experiences that blend smart design, marketing, and conversion tactics to help your brand grow and scale with confidence.

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

Discover My Journey in Design

From curious entrepreneur to full-time ecommerce strategist, my path has been shaped by a passion for crafting purposeful, results-driven online experiences—blending strategy, design, and marketing into every Shopify store I create. I focus on building user-centered, high-converting stores that not only look professional but also drive sales, engage customers, and help brands grow with confidence.

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

My Tech Stack

I build with purpose. Shopify for powerful, scalable ecommerce stores. Figma for seamless UI/UX design and prototyping. Klaviyo and Omnisend for automated email marketing. Meta Ads Manager for data-driven campaigns. Each tool supports how I strategize, design, and deliver results.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Design with Strategy and Creativity

My approach combines research, creativity, and execution to solve real business problems, design purposeful solutions, and build digital experiences that connect with your audience and drive measurable results.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization
Portrait of portfolio creator
Portrait of portfolio creator
Portrait of portfolio creator

Hi

Hi

Hi

Let's work together

Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.

New release

Preview

About me

Benedict Cullen

I’m an Ecommerce Strategist and Shopify Expert passionate about creating online stores that not only look professional but also drive sales and growth.

With a strong foundation in ecommerce strategy, digital marketing, and conversion-focused design, I bring ideas to life through sleek Shopify layouts, high-converting product pages, and seamless user experiences. My goal is to help brands build trust, engage customers, and scale effectively in the online marketplace.

what I can do for you

As an ecommerce strategist, I create online experiences that blend smart design, marketing, and conversion tactics to help your brand grow and scale with confidence.

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

1. ui/ux design

Wireframing and prototyping

User Interface design for web and mobile apps

Usability testing and user feedback analysis

Interaction design and micro-animations

2. Ecommerce Growth & Optimization

Conversion rate optimization (CRO) strategies

SEO setup (meta tags, product optimization, alt texts)

Speed & performance enhancements

A/B testing & customer journey improvements

3. Shopify Store Design & Development

Custom Shopify setup tailored to your brand

Landing page design and optimization

Payment gateway integration & secure checkout

Website maintenance and updates

4. Social Media Marketing & Ads

Meta Ads (Facebook & Instagram) campaign setup

Audience research & targeting strategies

Creative ad design & copywriting

Performance tracking & ROI optimization

Discover My Journey in Design

From curious entrepreneur to full-time ecommerce strategist, my path has been shaped by a passion for crafting purposeful, results-driven online experiences—blending strategy, design, and marketing into every Shopify store I create. I focus on building user-centered, high-converting stores that not only look professional but also drive sales, engage customers, and help brands grow with confidence.

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Ecommerce Strategist

Shopify Solutions Co.

2021–Present

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Digital Marketing Specialist

GrowthHive Agency

2019–2021

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Shopify Developer

Flexion Web Studio

2017–2019

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

Freelance Ecommerce Consultant

Self-employed

2017 - Present

My Tech Stack

I build with purpose. Shopify for powerful, scalable ecommerce stores. Figma for seamless UI/UX design and prototyping. Klaviyo and Omnisend for automated email marketing. Meta Ads Manager for data-driven campaigns. Each tool supports how I strategize, design, and deliver results.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Shopify

My business engine for building scalable, conversion-ready online stores—fast, flexible, and tailored for growth.

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Figma

My design canvas for crafting clean, intuitive interfaces and collaborative prototypes that bring ideas to life

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Klaviyo

My automation hub for building email flows and campaigns that nurture customers, recover carts, and boost lifetime value.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Meta Ads (Facebook & Instagram)

My growth tool for running data-driven ad campaigns that turn traffic into sales and build lasting brand trust.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Tech Logo

Google Analytics

My insight engine for tracking performance, understanding customer behavior, and making smarter growth decisions.

Design with Strategy and Creativity

My approach combines research, creativity, and execution to solve real business problems, design purposeful solutions, and build digital experiences that connect with your audience and drive measurable results.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

02.

Concept & Ideation

Here, ideas take shape. I translate insights into clean, user-friendly layouts and interactive designs that reflect your brand identity while keeping functionality and usability at the core.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization
Portrait of portfolio creator
Portrait of portfolio creator
Portrait of portfolio creator

Hi

Hi

Hi

Let's work together

Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.

New release

Preview

Create a free website with Framer, the website builder loved by startups, designers and agencies.